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Six Steps to Hiring Awesome Employees
Ever experience the disappointment of having spent weeks training someone only to have them quit soon after? Or, the frustration of customer complaints and negative reviews because of the shoddy work or poor manners of one of your employees? What about the fear and...
A Super Simple, Inexpensive Marketing Tool to Grow Your Dental Practice
Why did you start your own dental practice? Whatever your answer is, I bet it wasn’t because you wanted to get into marketing. But, like it or not, marketing is essential to your business. An effective marketing campaign can help you build a self-supporting patient...
The Essentials of a Powerful Customer-Attracting Postcard Mailer
My weapon of choice for attracting new customers and growing my business is the direct mail postcard. I explain why in my post A Super-Simple, Inexpensive Marketing Tool To Grow Your Dental Practice. But as simple and effective as they are, there's a handful of key...
What to Do When You Don’t Have the Time or Money to Market Your Business
I have to admit, that's a bit of a gimmick headline. Because if you want to grow your business, you must spend time and/or money doing marketing. When I used to work as a software engineer we had this running joke with management whenever they asked way too much of...
The Single Most Important Thing You Must Have if You Want Your Business to Succeed
As business owners, you're always looking for ways to grow and prosper. You've read the books, watched the videos, and listened to the podcasts that tell you what it takes to be successful. Yes, you must have a solid plan and strategy to execute it. You have to...